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Digital Marketing Software market to touch $74.96 bn by 2022

Digital Marketing is an effective way to build your online presence, create customer awareness, promote your brand and generate revenue from digital platforms. Digital marketing software (DMS) and tools will help you maintain strong customer relationship and to have a strong digital presence. You can effectively use the digital channels like social media and mobile advertising for your business.   

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Healthcare Analytics Market to touch USD 29.84 Bn by 2022

The healthcare analytics market is expected to grow by compound annual growth rate (CAGR) of 27.3 percent and it is expected to touch USD 29.84 billion by 2022. The existing size of the market in 2017 is USD 8.92 billion, according to a research report published by MarketsandMarkets.

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Blockchain technology is the next Big Thing!

Blockchain technology is the next big thing. You come across the term ‘blockchain’ often, but, it is very difficult to understand how the blockchain technology works. It is one of the most secure technologies in the financial domain today. And, the advantages of the technology are secure, decentralized data, user empowerment, and transparency.

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Mobile Engagement Market to touch USD 38.70 Billion by 2023

Mobile engagement market is likely to touch USD 38.70 billion by 2023 from existing USD 4.44 billion in 2017. According to the research firm, Research, and Markets, “the mobile engagement market is projected to grow at a CAGR of 43.46% between 2017 and 2023.”

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Why should Business Owners adopt Digital Marketing?


Here we have come up with five myths about digital marketing.

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Data Visualization Software for Business Impact

Technology helps you to optimize your business operations and generate more revenue. Without the technology adoption, it is very hard to keep up the growth momentum in your business. Each and every time you need to refer to your business reports to know the exact status of your business. On the contrary, you can rely on the business intelligence tools to know the performance of KPIs. The practice is will help you to take better and smarter decisions.

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Fintech is the next Big Revolution

Financial technology or "fintech" describes financial services using innovative technology. The technology innovation has brought a big revolution across the world in the field for digital payments.  These innovations have changed our life and business. And, it also expanded the boundaries of the banking industry and financial firms.  

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Preventive Healthcare Solutions to reduce Healthcare Costs

Healthcare costs are directly impacting every country’s budget as well corporate and industries. It is quite difficult for both developed and emerging nations to provide cost-effective healthcare to all the citizens and to develop healthcare infrastructures.

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Why is Data Management Important for Companies?

Of late, data is very important for your business and you can extract valuable information by churning the available huge data. It could be the data of your customers, stock, products, sales, customer behavior or their spending patterns. Data related to your business will give you plenty of information that would be important for you to take the right decision. In order to make your business more successful and productive, you need a system which would let you handle your business more smartly.

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How ERP Software helps you in addressing GST needs?

The GST (Goods and Services Tax) is a comprehensive indirect tax that is being implemented by the Government of India on July 1st. It is a considered as a historical tax reform in India. The new tax system has many merits and demerits. The implementation of the GST has changed the business landscape in India.

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Companies are focusing on Digital Technologies

Many companies are ready to invest more on digital technologies to get the right outcomes, those will address their issues. Of late, they are demanding outcome-based projects. The digital transformation has changed the world and companies are trying hard to get the most from the leveraging technologies. Digital technologies are helping companies to improve their operational efficiency and manage their customers. And, new-age technologies are also helping them to boost their productivity. It doesn’t matter which technology is used to complete the project, ultimately the companies are in need of the outcome.

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Why Data Visualization is important for your business?


In this information age, data is one of the important factors that could redefine your business and ensure its growth.  Big Data is emerging as the next frontier for business development. You need some tools to collect the data from customers and interpret it effectively. Big Data and related technologies – from data warehousing to analytics and business intelligence  – are transforming the business world.

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Why companies need to focus on Digital Healthcare Solutions?

The digital healthcare innovations have been radically changing the healthcare landscape.  Many stakeholders including healthcare start-ups and companies are enthralled with the potential of digital healthcare solutions and they are joining the digital health bandwagon. These solutions help to improve efficiency, outcomes and reduce costs and these solutions could be considered as the panacea to existing healthcare challenges across the globe.

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Cloud ERP to empower your Business Innovation

Business innovation is the key to success for a company, enterprise, and startups. It is must if you would like to stick in the market with the product or services you’ve been offering. There are many examples of big companies losing their grounds for not adapting to the latest technology or not changing their business process as per the changing scenario.

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10 must have SEO tips for Startups

Online presence matters for any business and your startup is not an exception. It is essential your startups get the global exposure and customers base. Getting listed on search engines and having a great visibility on the internet requires lots of hard work and consistent approach in that direction.

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Demand grows for Cloud ERP Solutions

There is high demand for cloud ERP solutions across the world. The demand for the cloud-based (Enterprise Resource Planning) ERP solutions is gaining momentum among industries, enterprises, companies and startups.  

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How to choose best ERP software for educational institutes?

Technology is everywhere and it has changed our lives. The impact of technology is seen on our educational system. This is the right time for educational institutes to switch to automation so that they can focus on the quality of education as well as on management. Of late, there are many institutes still depending on their manual process of managing. Their productivity is considered to be less than those of institutes using modern technology in managing their administration and students.

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Why you should focus on Blockchain Technology?

Blockchain technology is the biggest innovation after the internet, this technology is going to be the next big thing in the fitech world as well as in other sectors. The technology became popular with the introduction of the bitcoin crypto-currency, the first usage of digital currency transfer. The decade-old technology is strengthening its roots in other sectors besides fintech world and it has potential features to solve the problems and making data exchange more secure.

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Technologies and Startups to address Preventive Healthcare challenges

“Prevention is better than cure,” it is the most commonly used phrase in our life when we talk about out health ailments. The lifestyle of the people has been changing toward healthcare. However, the situation remains grim in the tier-II, III and rural pockets in India.

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Five reasons why your business needs Big Data Analytics


How big data is going to transform your business?

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Women’s Day Special: Role of Women in IT Sector

Learnitude Technologies celebrated International Women’s Day on March 8 at its premises by organizing a session on the role of women in the IT sector. The team joined the session and appreciated the efforts made by women in the tech industry and dedicated this special day to the women working in the technology sector.

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Seminar on Implications of Union Budget 2017-18 by WTC and Business Standard

Learnitude Technologies team got an opportunity to know the implications of the Union Budget 2017-18 from experts Mr. Dilip Satapathy, Resident Editor, Business Standard;  CA Rajiv Sahoo, Promoter, M/s SRB & Associates and CA A.K. Sabat, Partner, A.K. Sabat & Co.

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Learnitude Technologies attends FICCI’s Workshop -“The Millennium Alliance”

Learnitude Technologies participated in the workshop “The Millennium Alliance (MA),” which was organized by FICCI and United States Agency for International Development (USAID) in Bhubaneswar on February 3. The event was presented by Mr. Sudhir Gupta, Mentor-Swablamban and Drishtee.   

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Impact of Technology in Healthcare Industry

Technology is transforming the way we live. When it comes to our health, we use the latest technology to get the maximum benefit out of it in order to lead a healthy life. Of late, technology is our part and parcel of our life, we use wearable gadgets to monitor our stress level, heart rate, blood pressure, etc. Thus, we depend on technology and innovation to lead a stress-free life.

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Why you need ERP Mobility for your business?

ERP mobility is the latest trend to keep your business on the right track. If you are using ERP Solutions then you are just on the halfway mark towards your success. ERP solutions help you to run your business in the most effective manner, irrespective of the size of your business.

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How to Manage Virtualization in 5th Generation Computing?

This is the era of artificial intelligence (AI), machine learning and Big Data. Everything has been changed with the advancement of the technology, so as the computing. A few decades back, the world of computing was different from as of the current scenario.  Of late, virtualization is considered as a quite common phenomenon.

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Why startups should focus on Data Minimization?

The startup revolution has changed the world today. You will find more innovative ways to get complete your tasks. There are solutions available everywhere and every field to serve you. The internet and innovation have been the key for startups to introduce unique and most innovating products and solutions.

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See How ERP Software helps Clinics to Manage Patients

Learnitude Technologies has been developing efficient business solutions for enterprises and making this business process more productive and seamless. We aim to achieve the success that our clients dream of.

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Get Your Mobile Application from Wireframe to Prototypes

Converting an idea into an application is not simple as it sounds. In order to build an application out of a concept, you need to overcome many obstacles. The success of your mobile application depends on purpose, design and user response.  At first, you need to find out the purpose of the application and the target users.

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Focus on User Experience & Performance to create Great PhoneGap Apps

When we talk about the developing a mobile app on PhoneGap platform, the most common question you’ll encounter is about its performance. But, many mobile apps build on PhoneGap platform are working fine and also get featured in app stores. While judging the performance of the mobile application built on this platform, you should consider the experience of the end-user, what was their ultimate experience and response.

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Learnitude Technologies participates in Session on Startup Ecosystem in Odisha

Learnitude Technologies participated in the 2nd session on startups ecosystem in Odisha conducted by the Bhubaneswar Startup Network at Institute of Entrepreneurship Development (IED), Mancheswar Industrial Area on Saturday.

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Govt finalizes 4 Tax Slabs to implement GST across India

Central Government and State Government have reached a consensus over the tax rate slabs under Goods and Services Tax Bill. The tax rates of the GST was taken on Thursday in the GST Council Meet. The decision on the slabs will help to implement the GST across India by April 2017.

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7 things to consider while upgrading ERP Software

Enterprise resource planning (ERP) software helps your company to automate many processes such as technology, services and human resources. Due to the changing business strategies and model, companies typically look for the upgradations in the ERP software they deployed in their process. Normally, companies adopt the ERP software for seven to ten years. Once the software completes it's full life-cyle, you need to upgrade it as per your changing business aspects and requirements. 

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Emerging E-commerce Sector in Southeast Asia

Southeast Asia is one of the fastest growing e-commerce markets in the world with more than 250 million  smartphone users, increasing younger population and internet penetration. Philippines, Indonesia, Singapore, Thailand, Malaysia and Vietnam are the major markets in the region to fuel the growth of core sectors such as  e-commerce and travel. The e-commerce sector has been growing at 32 percent annually.

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Global Cloud ERP Market to grow at 8.3% during 2016-2021

The global cloud ERP (Enterprise Resource Planning) to grow at 8.30 percent in next five years. Industry leaders expect that there will be great demand for cloud ERP solutions as the small and medium size business have been adopting cloud-based services.

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Developing Countries must grasp the Opportunity of E-commerce: UNCTAD

In an endeavor to boost e-trade and e-commerce in developing nations, the United Nations Conference on Trade and Development (UNCTAD) has officially launched “eTrade for All”, a new e-commerce initiative. Representatives of many countries have drafted the “eTrade for All” aiming to give a major boost to the e-commerce platform in the developing countries.

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E-commerce Development to foster Growth in Developing Countries: WTO

The World Trade Organization (WTO) said that the e-commerce development would boost the growth rate  and standard of living, particularly in developing countries. It has been one of the fastest growing sectors.  E-commerce platform has opened the door of the global marketplace for business houses and companies. The sector has been  strong instrumental to foster the participation of buyers in international trade.

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Big Data Analytics to touch $16 billion by 2025

The National Association of Software and Services Companies (Nasscom) has projected that the big data analytics sector in India is expected to touch $16 billion by 2025. The sector would see an eightfold growth in next 9 years with a compounded annual growth rate of 26 percent.

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10 Million Sellers to join E-commerce Industry by 2020

The e-commerce industry is likely to grow rapidly next four years, the sector has been one of the fastest growing sectors across the globe. It is expected that over 10 million sellers to join the e-commerce industry in India and the number of internet users to double by 2020. The companies in the field of FMCG, beauty, personal care are likely to be online in order to capitalize the surging internet user base in India.

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Digital transformation fosters Growth in SMEs & Enterprises

In the digital economy, companies need to join the race of digital transformation for the growth. Of late, accepting the digital trends is the key mantra for the success and development. Digitalization of the process will not only enhance your productivity but also gives you a huge customer base.

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Big Data to boost Customer Relationship Management

The implementation of the big data in your business may open up many avenues to improve Customer Relationship Management (CRM). It will help you to understand the real time and individual customer choices in regard to your product and its marketing.  Of late, there is a high velocity of big data, which would be very useful in defining your future strategy to retain and add new customers.

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E-Commerce Market in India to touch Rs. 2 lakh crore by Dec 2016

E-commerce sector has been one of the fastest growing sectors in the world. As per the estimation of Industry Body Internet and Mobile Association of India (IAMAI) and IMRB, the e-commerce market in India is expected to double to Rs.2,11,005 crore by December 2016. 

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7 Ways ERP Solutions can help Your Business

In the modern competitive world, organizations are constantly looking out ways to boost their productivity, reduce costs, manage growth by making smarter decisions. Most of the organizations are relying on ERP systems or ERP solutions.

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Cloud ERP Solutions to boost Your E-Commerce Business

Enterprise Resources Planning (ERP) has been one of the fastest growing sectors in the world. Of late, in the  ERP market, the cloud-based ERP solutions have been trending.  It is an alternative to the traditional on-site ERP solutions, which is recommended software solutions for startups and small business enterprises.

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IoT Solutions to boost Labour Productivity in Singapore

In an endeavour to improve the labour productivity, the Singapore government released Research, Innovation and Enterprise Plan 2020 (RIE 2020), as per which it would spend S$19 billion in the five-year plan. The government would focus on the technology domain to address the national issues like labour productivity.

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Open Source is an Engine of Innovation

Open source technology has been at the centre stage of the business technology industry. It has been accepted widely by the  software companies across the world. According to a survey, almost two-third of software companies has been contributing to open source. Not only that, the companies encourage the developers to contribute to open-source projects.The adoption of the open source technology by companies has increased by five per cent compared to the last year’s survey results.

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Why will you get left behind unless you start automating your processes?

Business automation is the key to reducing costs and enhance productivity and sales. You need to focus on business process automation in order stay in the race of tough competition. This will not only allow to reduce costs, gain profit but also keep you updated about every process of your organization.

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Open Source ERP redefines Success

The contribution from open source technologies for successful enterprises, startups and innovators are not just limited to cost effectiveness or scalability. Open source technologies are implemented beyond the boundaries of imagination to address real-time business problems and solve them effectively. Business productivity, efficient operations and marketing advantage over the competitors are just a few where open source applications and implementations are already winning.

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Health Startups to address Healthcare Challenges

This is the era of healthcare innovation, as many entrepreneurs have shown interest to start their ventures as health startups. In 2015, around $4.5 billion of venture funds have been invested in health startups, it was $4.3 billion in 2014. The interest of venture capitalists in health startups indicates that these startups could gain momentum. Amid the myriad of problems that exists in healthcare, these companies emerged as specialized units targeting particular health issues.

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Google officially removes Page Rank; what’s next?

After one month’s announcement to remove the page rank value showing on toolbars, the search engine giant, Google has officially removed it from last Friday. Google Page Rank is one of the key methods to gauge the popularity of a website. After this development, you will find a dark spot on all the toolbars, those were used to showing the ranking given by the search engine giant varying from 1-10.

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India to become world’s fastest-growing mobile app market

India is on a path to become world’s fastest-growing mobile app market in the year to come. As the government of India has been trying to make the country as a favourable destination for startups through its flagship programme ‘Make in India’. The programme has been very successful gaining confidence of the business world and investors. The credit rating agency Moodys’ also praised the government’s initiative ‘Make in India’. The mobile app market in India is likely to grow in 2016 following the initiative of the government and growth in mobility industry.

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IoT Hype: CRM Software to reap the benefit in 2016

Much hype of the buzzwords like Internet of Things (IoT) and Big Data is likely to have a positive impact on Customer Relationship Management CRM) software in 2016. CRM pundits projected this year would be of CRM technologies and software.

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Global Cloud Computing Service Market to grow at 16.5% in 2016

Global Cloud Computing Service Market to grow at 16.5% in 2016 and it is projected to touch US $127 billion by 2017. According to Gartner, Inc. the growth in this arena would be driven by Infrastructure as a Service (IaaS), one of the verticals of cloud computing services, which is likely to grow by 33.4 per cent. The report suggested that cloud advertising to cross US $90.3 billion, with a pace of 13.6 percent in 2016.

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10 Simple Tips to Create a Successful Online Store

A successful online store is more than a well-designed website, with lucrative offers. It’s more about how you improvise the shopping experience at your online store and how you keep the promises you make. Numerous online players have been rushing into the e-commerce domain, building rich online stores and offering a variety of deals to generate significant revenue. But the question is – how many of them are successful? As per the reports of online surveys, the possibility of failure of an online store is most likely 80 percent and some of the key reasons for failure are –

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3 Things to Keep an Eye on while Mobilizing Your Enterprise

Smartphone is the Prometheus of the digital innovation and it has changed the way how people communicate. Developed for the future generation, smartphones are the devices to connect people and at the same time improve lives.

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Top 10 file management modules in Drupal

Drupal is an open source web development platform to built online content management systems and communities. With an extensive and scalable architecture, Drupal offers the best tools and security to developers. It’s one of the safest web development platforms which offer multiple users to browse content on a website, with specific authorization levels.

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How you define a Customer Centric Model?

Regardless of being a B2B or B2C company, your clients are your end-customers and it really matters how you put your customer in your customer centric model. Most of the companies around, write that “we believe in customer centricity”. We do and it reflects in Our Principles page. But the question is how do you define your customer-centric model?

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